Content Marketing

Content marketing

Every day, thousands of pieces of content are published, all professionally planned, custom-built, edited and measured to give brands a powerful and effective way to reach their customers, gaining fantastic levels of loyalty and sales along the way.

Content marketing is the strategy that revolves around the process of delivering quality branded content to a target audience, which will bring new traffic (and therefore new customers) to your business. We recognize the time and effort in creating high quality content that is specific to your targeted customers. We provide intricate consulting and planning in order to get the most effective content marketing strategy which reflects quality and context.

Google My Business

INCREASE ORGANIC SEARCH TRAFFIC

From crafting excellent content for your blog to finding the right keywords to target, Frontline Web Consulting has the expertise to help you increase organic search traffic to your website.

Blog Writing

INCREASE ORGANIC SEARCH TRAFFIC

From crafting excellent content for your blog to finding the right keywords to target, Frontline Web Consulting has the expertise to help you increase organic search traffic to your website.

Email Marketing

INCREASE ORGANIC SEARCH TRAFFIC

From crafting excellent content for your blog to finding the right keywords to target, Frontline Web Consulting has the expertise to help you increase organic search traffic to your website.

CONTENT MARKETING FAQS

It depends, ranking your website on search engines like Google doesn’t happen overnight. In SEO, you need to earn your ranking position on Google and you need to deserve to be there.

It could take only a few months or it could take a year to rank for your preferred keywords. It all depends on the competition, level of resources, and desired query. Each industry and goal is different.

We offer a FREE no obligation consultation. Feel free to request a quote with us to get started on improving your presence on Google!

Search Engine Optimization (SEO) is the practice of using on-page and off-page tweaks and tactics to ensure that your page ranks higher on search engines.  Yes, you should invest in SEO for your company. Search engine optimization (SEO) is a method of increasing website traffic. If you rank organically, you will have 24/7 visibility.

Increasing your website rankings are very beneficial for your business. It creates awareness and organic traffic to your website, which can generate more leads and sales.

SEO-friendly content doesn’t mean keyword-stuffed content – far from it.

The reality is that SEO needs to be an essential part of the content creation process if you want your content to perform well organically. So then, how do you create SEO-friendly content?

You start with keyword research to help you understand the terms people are searching for, determine search intent, the right format, and get your on-page SEO right.

A blog is the most commonly used platform for sharing marketing content. This is because blogs appeal to consumers by providing them with entertainment and relevant information. It also helps you rank on Google and with your SEO strategy. 

Blogging can be used for literally any business – from a local fashion boutique to a law firm, to a construction company. So in a nutshell, yes, we definitely recommend having a blog. 

When it comes to blogging, you should definitely be thinking of weekly or bi-weekly posts rather than monthly posts. However, there is no definitive magic number when it comes to blogging. For a long time, there has been a perception that the more often you post, the better, when in actual fact, this is not always the case.

If you post too infrequently, your audience will forget that you exist and you will quickly fade into the deep dark recesses of their minds. However, if you are posting too often, you will become a complete nuisance and they will dread seeing your posts overcrowding their feed.”- Neil Patel

This applies to both social media posts and blogs. You shouldn’t be sacrificing quality for quantity. Spending 3 hours researching, writing and editing one really amazing and interesting blog is much better than spending 3 hours quickly throwing together two blogs that aren’t well-researched or edited.

Definitely! You should never assume that because social media has become so hugely popular, that it’s enough to solely focus your digital marketing strategy on social platforms. There are more active email accounts than active accounts on any social media in the world. Email marketing is more private and often feels more personal to the consumer. Most people are consistently tuned into their email, checking it multiple times a day and constantly seeing notifications appear on their mobiles, laptops and tablets.