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Posted on 2017-05-04 by Bernadette Gallagher

Content marketing

– sounds basic enough: a marketing strategy which focuses on content and which has an end goal of producing a profit.


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Posted on 2017-04-16 by Andrea Creelman

Every small business is different

The marketing plan and tactics need to be altered and tweaked to focus on the strengths and goals of each individual business. However, the process of building a plan, sticking to it and applying the time and resources it needs is the commonality to success in marketing.

Below are some tips to get the most out of marketing your business:

1.Know before you start.

Plain and simple, it is smart to do some research before plunging into the diverse marketing world. Figure out what kind of website you want, what kind of marketing tactics you think would benefit your business and then begin. If you jump into anything too soon, you could spend a lot of m...


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Posted on 2017-04-15 by Andrea Creelman

In July of 2015, Craig and Peter’s paths crossed and they haven’t looked back.

Craig, the owner and CEO of Mini Throw Balls, approached the Managing Partner of Frontline Web Consulting, Peter, to gain some expertise and insight in the AdWords department. From there, that relationship quickly developed and business dreams soon turned into reality.

Months later, Scott, Frontline’s Programmer and Developer and Peter, developed a total custom built website from the ground up for Mini Throw Balls. Frontline designed the database, integrations into Paypal, and constructed the shipping and shopping experience so it would be both streamlined and efficient for the customer.

Frontline also designed the overall look and theme, making it an o...


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Posted on 2017-04-15 by Andrea Creelman

Domain names and website hosting are crucial terms to be familiar with before you decide to make the next step with your first website.

Here is the low-down on these two popular terms.

What’s A Domain Name?

When you register a domain, it gives you ownership and rights to the name of your site. No one else has access to the actual name of that domain except you. However, just because you have a domain does not mean that you are ready to show-off your website to the world. To put up and operate a website, you will need a domain name, and a proper-configured web server (hosting). To make things clearer: computers communicate by using numbers, called IP addresses to contact each other, much like you use a p...


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Posted on 2017-02-14 by Andrea Creelman

Have you ever considered looking to buy Twitter or Facebook followers? Do you think this will help your business increase its credibility? You're not alone. This trend has become exceedingly popular but unfortunately, for the wrong reasons. Let's take a look at the

Top 3 reasons why purchasing your followers will not benefit your business:

1) Low Engagement

When you buy followers or fans, you aren't getting people who are interested or willing to engage with you. You are only buying numbers. Of course, having a large number of followers looks good but what's more important: 10,000 bought followers, or 100 people who will actually engage and benefit your business? Purchased fans don't increase business. What you are essentially paying for is to look...


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